Archive

Opinions

  • The Role of Communications in Tackling Cyber Risks

    Large corporations are no strangers to cyber-attacks. For over 30 years, companies have worked to keep up with an increasingly interconnected world by strengthening their networks’ defenses and security infrastructure against external threats. While these concerns used to fall squarely on the shoulders of IT departments, today, the pace of technological advancement has placed Internet-enabled devices in the pockets and homes of the general public, blurring the lines between work and home, rendering employees key...

  • The Future of ESG: Now or Never?

    A few years ago, Environmental, Social and Governance, or ESG, was a trendy hipster investment term; today it is no longer trendy – it’s a corporate necessity. Yet, even though ESG reporting is now commonplace, and required in many jurisdictions, for many people the term is interchangeable with environmental factors, with the social and governance factors tending to get left out.   In short, there is too much ‘E’ and too little ‘S’ and ‘G”...

  • FleishmanHillard China Asset Management Report Shows Chinese Investors Placing High Emphasis on Asset Managers’ ESG Credentials

    HONG KONG, Sept. 1, 2021 – Chinese investors are paying closer attention to foreign asset managers’ environmental, social and governance (ESG) commitments and offerings as they look to invest, according to The Future of Asset Management in China 2021 study published today by FleishmanHillard. The report offers insights for global asset managers assessing opportunities in China. It is the third annual China-focused asset management report published by FleishmanHillard and its TRUE Global Intelligence practice, and...

  • AUTHENTICITY GAP: Aligning consumer expectations and experiences

    Why is it so often that what we see and hear from brands, businesses and people jars with what we might feel, experience and believe? They have an authenticity problem, a crisis gap if you will. At FleishmanHillard, we have been studying authenticity since 2012 when we first set out to explore the alignment between consumer expectation and experiences: what we like to call the ‘Authenticity Gap.’ The Authenticity Gap measures the gap between consumer expectations...

  • FleishmanHillard Techlash 2020 Report Shows Consumers Want The Tech Industry to Act Now

    FleishmanHillard today released a new research report, Techlash 2020: Why the technology sector needs to lean in now on consumer expectations. It looks at consumer sentiment towards the technology industry in general, with a focus on expectations, trust and responsibility. It covers the US, Canada, U.K., Italy, Germany, China and South Korea. Perhaps not surprisingly, what we found is that consumers want the technology sector to take a long hard look at its policies and...

  • FleishmanHillard China Asset Management Report Shows Investors Need Foreign Firms to Justify Higher Fees

    HONG KONG, Sept. 15, 2020 – Fund managers’ investment performance, brand credibility and online communications are key factors to attract Chinese investors, according to a new report published today by FleishmanHillard. The report, The Future of Asset Management in China 2020, offers insights to global asset managers assessing opportunities in China. It is the second annual China-focused asset management report published by FleishmanHillard, which features analysis drawn from an online survey of mainland Chinese investors’...

  • COVID-19 Is a Game-Changer for the PR Industry as Rapidly Shifting Landscape Presents New Opportunities

    Rumors of the death of news have been greatly exaggerated. Really? Following a week in which two of Asia’s highest-profile finance sector magazines were effectively shut down, and many other publications announced furloughs, pay cuts and layoffs? Read more...

  • FleishmanHillard Asia Pacific: Navigating COVID-19

    Owing to the COVID-19 pandemic, the world has changed irrevocably. To help navigate the communications imperatives during current situation, we launched our first edition of APAC COVID magazine. A number of our top advisors around the world have made the time to impart their expert points of view to help our clients and communities contemplate ‘what’s now’ and ‘what’s next’. Read more...

  • Chinese Consumers Show All-Critical Resilience on the Road to Recovery

    “May you live in interesting times” is purportedly an old Chinese curse used ironically to indicate times of trouble. For me – and I suspect for many comms professionals – the COVID-19 pandemic potentially represents the most “interesting” project of a lifetime – both personally and professionally. Read more...

  • Five Communications Imperatives for Overseas Asset Managers Eyeing a China Expansion

    China’s financial sector reforms are gathering pace despite the COVID-19 pandemic. The China Securities Regulatory Commission has just abolished foreign ownership limits for mutual fund managers on April 1, with limits for securities companies set to follow suit on December 1. Read more...