Archive
Year: 2021
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Season’s Greetings from FleishmanHillard Hong Kong
December 24, 2021
Merry Christmas đ đ»đđ and enjoy the festive season with your loved ones! Our office is closed in the afternoons of December 24 and December 31. Stay well and warm for the New Year to come...
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The Role of Communications in Tackling Cyber Risks
December 14, 2021
Large corporations are no strangers to cyber-attacks. For over 30 years, companies have worked to keep up with an increasingly interconnected world by strengthening their networksâ defenses and security infrastructure against external threats. While these concerns used to fall squarely on the shoulders of IT departments, today, the pace of technological advancement has placed Internet-enabled devices in the pockets and homes of the general public, blurring the lines between work and home, rendering employees key...
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FleishmanHillard Earns Top Global Recognition â Wins Network of the Year, Championing Diversity and Client Accolade at ICCO Global Awards 2021
December 7, 2021
ST. LOUIS, December 2, 2021 â FleishmanHillardâs winning streak continues, earning the Network of the Year and the Championing Diversity Award at this yearâs ICCO Global Awards. This builds on the honors heaped on the agency, which took home Global Agency of the Year at both the Campaign and PRovoke Global SABRE Award ceremonies earlier this year. In addition to the agency accolades, the global public relations and marketing firm also earned the Crisis & Issues Award...
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FleishmanHillard Expands Guardforce AI Account Remit
November 18, 2021
Agency Selected to Support International Communications and Media Relations for the Leading Security Solutions Provider in Asia HONG KONG, November, 18 2021 â FleishmanHillard has been chosen to provide international communications and media relations support for Guardforce AI Co. Limited (âGuardforce AIâ or the âCompanyâ) (NASDAQ:GFAI)(NASDAQ:GFAIW), an integrated security solutions provider in Asia. FleishmanHillard will work closely with the Guardforce AI management team to develop and implement a comprehensive communications program to grow brand awareness internationally as Guardforce AI continues...
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FleishmanHillard Takes Top Honor at SABRE APAC Awards: Winning 2021 Large Asia Pacific PR Consultancy of the Year
October 27, 2021
HONG KONG, September 16, 2021 â All eyes were on FleishmanHillard last night as the agency was named Large Asia Pacific Regional PR Consultancy of the Year at the 2021 Asia Pacific SABRE Awards, presented by industry authority PRovoke Media. According to PRovoke, selections were the result of an exhaustive research process, involving more than 125 submissions and meetings with the best PR firms across Asia Pacific. Their in-depth analysis reveals that the regionâs firms are demonstrating a remarkable recovery...
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The Future of ESG: Now or Never?
September 20, 2021
A few years ago, Environmental, Social and Governance, or ESG, was a trendy hipster investment term; today it is no longer trendy â itâs a corporate necessity. Yet, even though ESG reporting is now commonplace, and required in many jurisdictions, for many people the term is interchangeable with environmental factors, with the social and governance factors tending to get left out. In short, there is too much âEâ and too little âSâ and âGâ...
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The Future of Asset Management in China
September 3, 2021
FleishmanHillard conducted a survey on the views of Chinese investors towards overseas asset managers. As part of that, we looked into Chinese investorsâ social media use â and hereâs what we found⊠âChinese investorsâ use of social media channels continued to grow, most notably on WeChat and Weibo. Almost three quarters of those surveyed use WeChat to get corporate information, which demonstrates what an essential communications tool it is for asset managers.â Sign up for...
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FleishmanHillard China Asset Management Report Shows Chinese Investors Placing High Emphasis on Asset Managersâ ESG Credentials
September 1, 2021
HONG KONG, Sept. 1, 2021 â Chinese investors are paying closer attention to foreign asset managersâ environmental, social and governance (ESG) commitments and offerings as they look to invest, according to The Future of Asset Management in China 2021 study published today by FleishmanHillard. The report offers insights for global asset managers assessing opportunities in China. It is the third annual China-focused asset management report published by FleishmanHillard and its TRUE Global Intelligence practice, and...
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AUTHENTICITY GAP: Aligning consumer expectations and experiences
June 29, 2021
Why is it so often that what we see and hear from brands, businesses and people jars with what we might feel, experience and believe? They have an authenticity problem, a crisis gap if you will. At FleishmanHillard, we have been studying authenticity since 2012 when we first set out to explore the alignment between consumer expectation and experiences: what we like to call the âAuthenticity Gap.â The Authenticity Gap measures the gap between consumer expectations...