Kitty Lee, the deputy general manager of FleishmanHillard’s Hong Kong office, has built a strong portfolio in a wide range of consumer clients since joining in 2004. Her clientele includes consumer products and services, healthcare, retail and entertainment, airlines and hotels as well as government for public education campaigns. She is passionate about DE&I (diversity, equity and inclusion) and has taken up an additional role as the DE&I Director for Asia-Pacific since 2022. She was named one of the 2019 Women To Watch by Campaign Asia-Pacific, a regional award recognizing female individuals, who inspire the industry through their innovations, leadership qualities and ability to elevate those around them.